About Rachel

Rachel Lightfoot is a San Francisco Bay Area brand consultant, and business coach. She boasts nearly 10 years of experience in technology and entertainment industries and has spent the majority of her career at Google and YouTube working with top advertisers, YouTube superstars, and talent spotting for the world's most beloved and influential personalities.

Today, she's using her expertise to super-serve entrepreneurs, local businesses, and badass mom bosses. She teaches workshops, coaches women 1:1, and gives motivational and educational keynotes around the world.

When she's not teaching other women to have it all she's chasing her two kids around her East Bay home, training to run (trot) local races, and practicing The Subtle Art of Not Giving a F---. Her personal branding elements include: bright colors, big teeth, and craft beer.



Rachel is a force. I’ve officially found a new guru. Her advice was actionable and not intimidating or overwhelming. I found her to be truly inspirational and I’m looking forward to getting on her calendar for another priceless sesh!
— Susan J., career changer
CATCHFOOT + RUN made a huge difference in the brand and story for our retail store, Dos Damas. After only one meeting, we had a complete social media strategy and easy action steps to gain engagement. We followed the plan and have already increased our followers on Instagram by 180% in less than one week! We would not be experiencing such growth if it wasn’t for Rachel and CATCHFOOT + RUN
— Julie C, brick and mortar business owner



No, it's not Ryan Gosling but I have do some eye-popping news for you. 2018 is the year you're going to change your life. Are you ready?

Are you:
— finally ready to start that side-hustle or maybe take it on full-time?
—working up the nerve to ask for a promotion or raise you KNOW you deserve?
— constantly comparing your business to the competition and feeling like you'll never "break through"?
— ready to get your groove back after a major change (baby, break-up, or move)?

When I was just brand consulting, I was floored by how often these topics came up with my professional business clients. I thought, dang. We all have the same insecurities, flaws, and desires no matter how "successful" we are. It was then I realized I could help my clients through some of the more macro challenges saturating the space between their personal and professional lives. Today, I work with women of all walks to achieve their goals in business and in life.


Let's stay in touch—big things coming in 2018

After working with Rachel, I felt so much more confident in my brand. I quit looking around at what every one else was doing and embraced what made me unique. In three months, I’ve gained more followers and made more sales than in the past entire year.
— Laurel M, online business owner
Energized. Motivated. Inspired. Just a few words to describe how I left my very first meeting with Rachel. There was an ease to our conversation, and the advice and actionable suggestions resonated with me in a way that I haven’t found in any other situation. (And I’m the type of person who seriously dislikes asking for or ever admitting I might need help.) From a naysayer to an evangelist, I feel compelled to spread the word.
— Ray C., Entrepreneur and Politician
I’ve been in business for years and could never justify spending money on a coach. I was a skeptic and thought there was nothing I didn’t already know. Now I’m writing you to say how wrong I was (but you knew that!). Thank you, Rachel!!
— Jordan P, Entrepreneur